For founders in the Wadhwani Foundation network · dataeze.ai · July 2026
You are building a business people love.
Your own data still cannot tell you
why, or what to do next.
dataeze.ai puts a team of AI analysts on your own data, Shopify, marketplaces, ads, logistics, all of it, so you get the number, the reason, and the next move, in seconds.
This deck is for founders serious about the 2 to 3x Wadhwani Foundation is helping you build toward.
Sound familiar?
Every fast-growing startup hits the same wall.
You did not start this business to become a full-time data analyst. But that is exactly what growth quietly turns you into.
01
✕
Numbers live in 5 different tabs.
Shopify says one thing, the ads dashboard another, the courier partner a third. By the time it is reconciled, the week is over.
✓dataeze: one source of truth, updated daily, across every channel.
02
✕
You are the dashboard.
Every "how are we doing" question routes through you, at 11pm, on WhatsApp, because no one else can pull the number.
✓dataeze: an AI analyst any teammate can ask, in plain English, day or night.
03
✕
You find out a quarter late.
Rising CAC, a courier zone bleeding margin, a SKU quietly dying, you learn about it in the monthly review, not the week it started.
✓dataeze: alerts the week it happens, not the quarter after.
04
✕
Every tool still needs an analyst to run it.
You bought the BI tool. Someone still has to build the chart, ask the right question, and notice the drop.
✓dataeze: a team behind the tool, not just a login.
None of this is a talent problem. It is a foundation problem, and it is exactly what dataeze was built to fix.
Why this, why now
Wadhwani Foundation is building your 2 to 3x growth plan. We build what runs it.
The Wadhwani Foundation Accelerate program exists to put ambitious founders on a path to tripling revenue, backed by a coach, a cohort and a plan. That plan is only as good as the data behind it, updated every week, not once a quarter.
"Accelerate is built to enhance leadership capability and decision-making with data."
— Wadhwani Foundation, on its Accelerate program
The plan gets built in the cohort. The data has to run every day after.
A 20-week program hands you a strategy. Someone still has to watch the numbers on the other 345 days a year.
A coach tells you where to point the compass. dataeze is the compass that keeps updating.
Mentorship sets direction. We keep it pointed there, on live data, week after week.
This piece has to be built on your own systems, continuously. That is the work we do.
Not a generic template. Your Shopify, your channels, your definitions of revenue and margin.
We are already in conversations to join the Wadhwani Foundation network formally. Formal or not, here is exactly how we turn a growth plan into a 2 to 3x reality, starting with what runs underneath it.
The end-to-end story · what makes it reliable
Every channel, scattered systems → one governed brain.
This is the pipeline we build before you ever ask a question.
Shopify & marketplaces
Meta, Google & GA4
Shiprocket & logistics
Support, CRM & WhatsApp
Consolidate & clean
Every source via API into one warehouse, de-duplicated and reconciled.
Our specialty
Semantic layer
One governed definition of revenue, margin, CAC, RTO and fill-rate.
AI agent + dashboards
Ask anything in plain English; founder and function dashboards on top.
See it in action
Ask it anything. Get the depth, not just the number.
One agent, every function. Each question answered in seconds, with the number, the why, and the exact action to take.
Sales · Revenue
2.1s
QWhy is revenue soft this week?
Revenue
₹15.4L
▼ 44% WoW
Orders
1,797
▼ 46%
AOV
₹856
▲ 2.9%
WhyNot pricing. Mornings are up 23%, but PM collapsed 83%, a ₹14.4L capture hole, not weak demand.
DoGrowth + Data Ops: audit live order ingestion and checkout tracking by 6 PM. Recoverable today: ₹14.4L.
What you get, from day one
Everything ready in one go. Not built over 6 months.
No dashboard-building, no analyst hiring, no 6-month implementation before you see value.
Live dashboards from week 1
Not month 3. Revenue, margin, channel and ops, on your own data.
An AI analyst any teammate can ask
In plain English, and every number traced back to a real query.
A weekly founder digest
What moved, why it moved, and the one thing to do about it.
Root cause on every alert
Not just a number that moved, the reason, and the recommended action.
Alerts where your team already works
WhatsApp and email digests, so insight reaches people, not just a login.
A data team behind it, not just software
Onboarding, training, new questions, new dashboards: covered as part of the program.
4–6 weeks
to go AI-first
10 cuts
every answer, sliced 10 ways
100%
traceable to a real query
Why this is different
We are not selling you another tool.
A tool is a login. A solution is a team, plus a system, accountable for the outcome, not just the software.
A typical BI or analytics tool
✗You still need someone to build every new chart.
✗It answers only the question you knew to ask.
✗Nobody tells you when something is wrong; you have to go look.
✗A subscription, not a partner in your growth.
dataeze
An outcome partner
✓We build, maintain and evolve it with you, ongoing.
✓Ask anything in plain English, get the number and the why.
✓Proactive alerts before a problem becomes a quarter's damage.
✓Built so we only really win when you 2 to 3x.
The build-it-yourself question
In-house, agency, or a partner built for this.
Every founder weighs the same three paths. Here is the honest comparison.
Build in-house
✗2–3 specialist hires before the first dashboard exists.
✗4–6 months of pipelines and setup before the first insight.
✗Multiple salaries plus tool licences, before any proof.
✗One resignation, and the whole clock resets.
Agency / enterprise vendor
✗Enterprise-grade retainers, billed whether it works or not.
✗Long implementations before you see anything real.
✗Every new question becomes a change request in a queue.
✗Built and priced for enterprises, not a scaling startup.
dataeze
An outcome partner
✓Full stack plus an AI analyst, live in weeks.
✓Impact from week 3–4, on your own data.
✓New questions answered in seconds, not change requests.
✓One partner, accountable for the outcome, evolving with you.
The honest summary: the strongest solution at the most affordable price. The ROI is a multiple, not a percentage.
Why you can trust this
20 years turning messy data into decisions.
This is not a lab experiment. It was built by an operator, not a researcher, on two decades of running data inside some of India's largest Telecom, Media, FMCG and consumer businesses, and it is already live in production today.
The foundation runs deep: he started in 2004, when sales reports were still totalled on calculators, long before the data ever touched a dashboard. That ground-up instinct for numbers, proven across telecom, media, FMCG and consumer, is what dataeze is built on.
Trusted by teams that ship
Already at work across industries.
Shark Tank India
D2C · Personal Care
D2C · Apparel
Fitness · Studios
Kokuyo Camlin · Stationery FMCG
and counting…
New brands onboarding across D2C, FMCG, retail and fitness, on the same architecture you have just seen.
And the enterprises where the founder led data & analytics transformations
The exact cadence we run with every brand we onboard. Impact starts in week 3–4, when your first dashboards go live, not at the end of a long project.
W1W2W3W4W5W6W7W8W9W10W11W12
Understand & alignEvery data source mapped, every KPI definition closed with your team
WK 1–2
Clean data, first dashboardsData cleaned & governed; Revenue and Marketing dashboards delivered
WK 3–4
AI agent + Ops dashboardsAsk-anything AI analyst live; Operations dashboards delivered
WK 5–6
Logistics dashboardsDispatch, delivery SLA, RTO and courier performance live
WK 7–8
Insights & adoptionWeekly insight rhythm, alerts and your team running on it daily
WK 9–12
⚡Impact starts in the first month, not month 6✓Week 4 · first dashboards live✓Week 6 · AI analyst live✓Week 12 · insight rhythm owned by your team
Where this goes next
Let's build your 2 to 3x, on your own data.
The architecture is proven, it is live for real startups today. The next step is putting it on your data. The first 90 days are already mapped, week by week.
Wadhwani Foundation
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Siti Cable
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